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Point of Purchase & POS

 

 

What better way to get people to buy more stuff than when they're already at your store buying stuff (or at least thinking about it) than P-O-P and P-O-S? While, there really isn't, but there are some really great ways to ensure your P-O-P and P-O-S are working to their best abilities, driving sales and results. Darwill has lots of stuff, er ways, to help you make sure that when your audience comes in the door, they come with open arms ready to embrace all your sales messages. Here's how we can help:

  1. Evaluate Your Current Process and Procedures
    We're people of action, and our first action is always to sit. And listen. We want to hear how you currently develop your P-O-P and P-O-S and what your goals are so we can develop the right ideas to make your process more efficient and save you time and money.

  2. Integrate Proven Workflows that Save Time and Money
    Now that we know you a bit better, we can blend the appropriate workflows experience and customer service to do things such as:

    • • Reduce the time, effort and expense that Prepress often sucks up. We can shorten the approval process, ensure proper file prep, reduce the use of costly physical proofs, get rid of rounds and rounds of expensive color correction, and so much more.

    • Reduce resources spent chasing assets Whether you have thousands of photos, files or other assets we can make accessing them easier. We put them in one centralized, web-based location to provide efficient access and ensure tight control over file usage.

    • Provide Centralized, On-line P-O-P and P-O-S Ordering and Customization Our web-based "shopping" system makes print-on-demand intuitive, easy, and allows you greater brand control while saving you money. You'll gain a clearer picture of your total print expenditures, while allowing your stakeholders to use templates to create effective, targeted P-O-P and P-O-S materials.


  3. Leverage Ways to Make Your Creative Work Harder
    You spend a lot of time developing your P-O-P and P-O-S materials that are intended to get that all-important shopper to open their eyes, minds and wallets. Make sure it's time well spent by inviting us along early in the creative development phase. Not only can we help ensure what's produced meets and exceeds your vision, we can find the ways to do so efficiently and cost effectively.

    But that's only the half of it: we have a lot of experience in helping shape the creative to lift results and drive action. You get beautiful pieces that beautifully deliver on your goals.

  4. Pop Your Products; Lift Your Brand
    We've appealed to your left brain, now let's talk to that right brain. True brand and product representation in your P-O-P and P-O-S materials are key. Color accuracy is critical and photography must sing. We excel at delivering high-quality printing in order to elevate your brand and maximize the appeal of your products and services.

Make your P-O-P and P-O-S materials create the right wants, the right efficiencies and the right results by contacting a Darwill representative today.

 

   Big ideas, brilliant color.
"Darwill’s breadth and quality of services allows us to provide our staff and strategic partners with the print communication tools they need to succeed. Darwill continues to offer value added services that are way ahead of the competition." - Jeff Gutowsky, VP Marketing & Communications